Android and iOS represent over 99.6% of the mobile market which implies that organizations thinking of building up a mobile app need to choose which platform is best for their brand.
The perfect approach to an iOS Android app development Singapore is to make both apps in order to achieve the most extensive client base. Be that as it may, this is not always possible due to various reasons such as timeline and budget.
Given such restrictions, some organizations may need to pick one platform to develop first. For some businesses, Android may be the better decision, but for others, it may be iOS. How would you pick the correct platform? We’ve created this article to help you choose whether iOS or Android is the correct platform for your business.
iOS vs Android App Development
To begin with, you’ll have to comprehend who your target audience is by examining demographics. iOS clients are usually more youthful and the larger part live in North America and Western Europe. They spend more cash on in-app buys and regularly download business, training, and lifestyle apps from the App Store.
While iOS clients is only a small proportion of the worldwide market, they have higher earnings, and have higher app engagement rates as they spend on average 4 times longer in-app than Android clients. These are key statistic attributes you ought to break down while picking among iOS and Android.
In the event that you’re focusing on a worldwide market, Android gets significantly more app downloads. In Q3 2015, overall downloads on the Google Play Store were 90% higher than the App Store. This ascent may be attributed to the development of economical smartphones in business sectors like India, Indonesia, and Vietnam.
Bottom Line: Android holds the biggest worldwide platform share. That said, this share of the overall industry comes majority from developing nations and lower income zones.
- Profitability and Monetization Models
From a revenue stance, it’s apparent which platform beats the other. iOS apps profit. The App Store creates about 80% more income than the Google Play Store. It was discovered that Android apps produce just 24% of the income created by iOS.
Despite the fact that Apple has less clients, the App Store acquires considerably more income, which demonstrates that iOS clients spend more cash on apps than Android clients.
Why is there such a huge gap between the two platforms? Apple is known for giving developers more opportunity to benefit from their apps, particularly with app monetization models. iOS has a higher number of paid apps and in-app buys, whereas Android has a higher volume of advertising-based apps. It is important to choose a model that suits your business targets. This is critical in light of the fact that your monetization model will help in determining which platform will be the best fit for your app.
Bottom Line: Android has a more prominent level of advertisement-based apps while iOS depends primarily on purchases.
Another factor you have to consider is the timeline. How quickly would you like to get your app to the market? Remember that extended development time results in greater expense. On average, it takes more time for Android app development contrasted with iOS app development because of longer release cycles and Android gadget fragmentation.
Building an app that is compatible with a wide range of Android gadgets may result in additional time in development. There are many Android gadgets which have an assortment of screen sizes and OS versions running. Since Apple makes all the hardware and software, there are less gadgets that developers need to develop for.
However, this is not always the case. It relies upon how complex the User Interface and animations are. With each arrival of new Android SDK, it by and large becomes simpler for developers to deal with. You ought to be takes into account that that Android needs somewhat more time to develop. Despite this, iOS takes more time to release so when you gauge your release procedure and when your app should be finished by, iOS typically has a tighter deadline because of the more extended release period. Developers likewise assume a critical job in development timeline so ensure your developers have the mastery required for your mobile app project.
Bottom Line: It might take a longer time to make your app responsive for Android than iOS since you have more gadgets running on more forms.
- Release and Approval
Most developers would agree that Android is more favourable with regards to the release and approval process. For iOS, the release and approval process is normally between 2-3 weeks, and more, if the app is rejected. Android apps ordinarily take a day or two to get approved and updates can be pushed within a few hours.
For Android, it’s somewhat more easy to use in the way that you simply make a certificate, ensure you have the right keys set up for push, and services the app uses. Thereafter, upload the app onto Google Play Store. Once the app gets approved (typically within hours), you may then release the app.
Bottom Line: The Google Play Store submission is more affordable and less strict with regards to publishing.
- Cost Of Development
The expense of mobile app development comes down to the scale and complexity of the app; the bigger and increasingly complex a venture is, the more it will cost. There is nothing inborn to iOS or Android development that makes one more costly than the other.
So, in the event that you are intending to cover a substantial number of gadgets and OS forms on Android, apps will require additional time and assets, and in this way bring about greater expenses. If you plan to support an equivalent number of gadgets and OS forms on iOS and Android, the expense of development will be comparative. There is extremely no defined answer to which platform is less expensive to produce for. It truly boils down to the features required.
Bottom Line: The longer it takes to build up an app, the more it will cost.
Settling on a Decision
With iOS getting more income, and Android commanding a large share of the pie, it’s difficult to figure out which platform is the correct decision.
Your choice to work for iOS or Android initially will come down to what works for your business. You should take into consideration:
- The sort of app you are building
- Monetization model (paid download, in-app acquiring, and so on.)
- The market you’re going for (North America, worldwide, and so on.)
- Client demographics
- Timeline and budget