Mobile Apps

Why Mobile Apps are Better than Mobile Sites

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Hybrid Mobile App Development

In 2018, there were more mobile users than desktop users across the globe. All things including various forms of goods and services are starting to accommodate hand-held devices like mobile phones and tablets. Mobile app development in Singapore is undeniably a growing market. Businesses that fail to keep up with this growing mobile trend can bid goodbye to their customers as they migrate to mobile apps and mobile friendly websites.

It is putting it mildly to state that each business ought to have a site. Truth be told, most organizations have at least one functional website. However, we cannot say the same about applications. Studies done by Oracle and MobileSmith have demonstrated that over 60% of clients incline toward mobile apps over mobile-sites for online shopping.. Presently, if you have a business that involves selling products, owning an application is undeniably more beneficial then merely having a responsive site.

Organizations will before long need to consider mobile app development to remain in front of the competition. But why should a business construct an app? What are the key advantages of mobile applications over mobile sites? We have contemplated over it for quite a while and recorded down five convincing reasons for you to build an app.

  1. Mobile Apps are quicker

Applications are typically 1.5 times quicker than mobile sites and they perform activities a lot quicker as well. Applications store their information locally on your gadget. Information recovery happens in a matter of moments. For mobile sites, information has to be retrieved from web servers which can take any time from a few moments to a minute, depending on network speed and packet sizes.

Another reason is, mobile sites use JavaScript to run and apps run on frameworks which can be up to 5 times faster. As the majority of this happens in the back-end, your clients get the opportunity to perform activities a lot quicker on the front-end.

2. Personalized Content

Clients love customized content as indicated by their preferences. Client-driven personalization is vital in making their experience wonderful. Personalization can be based on a client’s location, interest, culture etc.

Your mobile app can let clients define and set their preferences right from the start, based on which, tailored content will be served to them. The app will watch their activity to offer custom recommendations and sort out relevant updates for them. Isn’t that simply amazing!

3. Instant Online and Offline Access

All mobile apps offer instantaneous access with a tap. They enable clients to access their content quickly and seamlessly, even while offline.

The ability to work offline is the primary difference between mobile apps and mobile sites. While apps require a functioning internet connection to perform important assignments like payments, they still offer basic content to users while offline.

4. Branding and Design

While websites rely on browsers to support functions, mobile applications can be intended to support swipe motions like a drag, squeeze, hold, tap, twofold tap and then some, each playing out a specific activity that expands ease of use. Besides, you can plan your application in the manner in which you need without relying on the gadget or program components and storing issues.

5. Profitability Improvement and Cost Decrease

Mobile apps enable you to grow your group of onlookers reach in a brief span by diminishing marketing costs.

The greatest advantage of mobile apps is that it builds communication between your representatives, sellers, and clients by having similar assets and submit to request, give answers and train about your items and client conduct. They will generally increment efficiency by 20– 40%.

As you discuss directly with your clients and workers, your marketing and advertising spending gets diminished significantly. Additionally, your clients can share by means of social directs integrated in your app to extend your social impression on the web.


All in all, there are a huge number of mobile application out there on the web and presumably there will be millions more. Keep in mind, clients are investing increasingly more energy in apps as most recent investigations have recommended that a business ought to be available where its clients are. Along these lines, it is the best time to manufacture mobile applications for organizations before your rival does.

Mobile Apps

What Are The Key Advantages of Android App Development?

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Android is an open source mobile operating system that offers a significant streamlined path for the app development process and hence brags of a tremendous client base. There is an expanding request to develop Android app Singapore as we start to see an increasing number of businesses utilizing the Android OS to build customer mobile apps that settle customer issues and increases the value of the business. Along these lines, the execution of the Android app development dependably offers a few advantages. Android offers the entire software stack including the OS, middle ware and key mobile applications.

For app developers who are trying to go into the mobile business, the Google Play Store is that one place which offers boundless open doors for its client. Google Play Store supposedly overshadows its rivals to a large degree, to the point that in the event that the mobile app developed isn’t displayed there, there may be a significant chance of revenue loss for your business.

The positive effect of the Android app development process on the mobile application industry are numerous. Here are some of them:


The software development kit (SDK) in Android allows the Android app developers to utilize the Android platform as they need it to do. The developers need not waste excessive time learning Android and thereafter building up the application. This makes their jobs less demanding and cuts development time.

Low Cost

The greatest benefit for the Android app developers is its open-source nature of its architecture. Android offers an extraordinary open door for the organizations of smaller scale to display their apps through the App Stores, with the goal that they don’t have to invest excessively in expenses including app development and production.

Freedom in Creating the App

The Android OS is constantly founded on advancement and innovation. Along these lines, there are no hindrances for the individuals who intend to make their apps increasingly unique. The nature of the platform is such that developers are not restricted by functionality and innovation limits.


Android OS hold the biggest share in the app market and its reputation is additionally improved by its relationship with reputable brands like YouTube. This is the favored OS with regards to every other gadgets, other than the Apple Devices.

Wide Variety of Hardware

There are a wide scope of Android-based gadgets, accessible all through the market.

This thus offers open doors for the developers as they can pick among a wide range of gadgets. They will likewise have the freedom to make generalized software, as there are various producers on the same OS. In this way, they will no longer need to part their heads over a single manufacturer of handsets.

Simple Adoption

Android applications are scripted with Java dependent on a set of libraries. It is very simple for the Java software engineers to adopt and script the code with the applications dependent on Android.

Easy to Integrate

The Android platform is the best alternative,  even when the client is searching for an integrated web application or complex dimensions of customization. The platform is highly prepared for customization.


Without a doubt, the Android app development offers many points of interest for creating mobile applications. This is the motivation behind why Android has been the favoured platform for both amateur and experienced Android app developers.

Mobile Apps

Apps vs. Applications – Does It Matter?

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Most user, myself included, often differentiate apps and applications simply by device form factor. Apps were to be used on mobile devices such as a phone or tablet. Applications were the bulkier ones that are only used on laptops. However, that is often no longer the consensus. Apps can run on desktops or laptops, and conversely, applications can run on phones.

So what’s really the difference? Here are some key distinctions between the two.


A blog post from Tahoe Partners about a round table discussion at the Gartner Portals, Content and Collaboration Summit held in 2017 highlighted a clear point. According to the post by David Sidwell, the expert roundtable consensus was that the difference mainly concerns their functionality.

App = Software designed for a single purpose and performs a single function.

Application = Software designed to perform a variety of functions.

So for example, the Yahoo! app on a smartphone performs the singular task of opening the Safari browser and directs me to Yahoo’s mobile-optimized website. Once on their website, I have access to the Yahoo! application, where I perform lots of different functions from searching the Internet to accessing my email.

However, form factor can play an important role. As one of our super-smart TrackVia mobile engineers pointed out to me, many “apps” today leverage a key piece of technology that’s unique to a mobile device or just more natural to use with a phone or tablet. For example, TrackVia’s mobile app is optimized to take advantage of key components of mobile devices.


Another popular way of distinguishing apps vs. applications is in its value. Some suggest that apps just feel less valuable — disposable even. If an app doesn’t work or becomes redundant, the user easily deletes it. But if an application doesn’t work, life usually gets a little challenging.

Apps = If an app stops working, you sulk, but life still carries on.

Applications = If your application stops working, your work is likely to stop as well.

Revisiting the Yahoo! example, if the Yahoo! app (that opens my browser and takes me to their mobile site) stops working, I can easily open Safari on my phone and type in Yahoo!’s URL. While it is less convenient, I can still carry on with my intended task. But if Yahoo!’s website and application both go down, I lose both my ability to search and check my email — which will stall my progress.

A subtle and subjective distinction is that apps are easily regraded as less valuable, which is why many users expect them to be free or cheap. In a recent report by Gartner, the analyst firm estimated that by 2017, 94.5% of mobile app downloads will be free. Of course, Google is mostly free and millions of users use it for search, email, documents and a half dozen of other important tasks at work and in their personal life. While there are expectations for apps to be free, users usually expect to pay for applications.

Activity Type

Once in a while, you might hear some arguments that state that “apps” are merely outlets of leisure. Frivolous entertainment activities such as games, chatting and sharing with friends, browsing and so forth. Conversely, applications are meant to be tools that people do “real work” with. Tasks such as sending emails, collecting or manipulating data, buying or selling. This may have been true in the past, but the line between the two is becoming increasingly blur.

Why this matter

Now, you might be asking yourself, “Why does this matter?” It’s a fair question. As I alluded to earlier, people’s expectations should be one of your greatest concern when it comes to software or technology – be it your own, your employee’s or your customer’s. To have misguided expectations of apps and applications to work similarly might lead up to disappointment, misunderstanding, or just frustration and anger.

While the differentiation between apps vs. applications are still debatable and evolving, it is important to acknowledge and understand what you’re trying to achieve, whether it’s an app or application. Only with a clear use case in mind, you can arrive at a better set of definitions and expectations on the purpose of your app or application.

One thing no doubt, is the crucial role of an app/application to any business idea. For a clearer perspective, you can look for Originally US, an award-winning app development studio in Singapore. A unique factor about them is that design and development are both done in-house, which can give you a better gauge of the time, money and efforts required to realise your next big idea. Hope this helps you!

Mobile Apps

How to Develop a Great Mobile App

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The first question to consider before embarking on app development in Singapore is: What makes an extraordinary mobile app? Read on, because this blogpost will help developers like you even before you compose that first line of code.

What is a mobile app?

A mobile app is an amazing kind of programming program utilized on a cell phone or mobile gadget, for example, the Android, iPhone, BlackBerry, or iPad. There are many kinds of apps out there in the market. Business apps, stimulation apps, or even games like the celebrated Candy Crush Saga.

Suppose you are maintaining a managing an account business benefit for clients. Aside from having a site that permits access for all clients, you additionally discharge an app with a similar capacity. Clients would now be able to work with you on your site or introduce an app from the app stores on their mobile gadget and use it for a similar reason.

What makes a good mobile app?

All extraordinary apps are based on incredible ideas. What are incredible ideas? A different take on conventional concepts can differentiate your app from existing ones in the market. Of course, it has to be accompanied by great execution.

Candy Crush Saga is an incredible app with an extraordinary perspective that requests players to coordinate colored desserts. After its success, many similar apps started popping up in the app stores.

The course of history has demonstrated that the majority is often wrong. Not everything that people agree on, is a good idea. It could even be a bad one. Why do people still choose it then? It all boils down to the sense of familiarity that they get from this particular idea.

Incredible ideas constantly fall out of the norm and once in a while may appear as a bit of a risk. In any case, that is the thing that the pioneers in each field share in common.

To have an extraordinary idea for an app, you don’t necessarily have to pick the safest alternative. Instead, go with your gut and pick what nobody has ever done previously. Take a risk.

Understand your users

Are you advertising your app to Vietnamese clients, French clients or Indian clients?

When you release an app, there’s always a specific group that you want to market your app to.

You may have an incredible idea for an exceptionally imaginative mobile game, but will the general population in your country appreciate this sort of aesthetics? You can answer this inquiry just by taking a gander at the sort of media delivered in your country and what kind of media individuals like to share. On the off chance that your app has the sort of masterfulness or substance that individuals don’t prefer, you might need to consider altering your marketing direction.

Games like Candy Crush Saga may do well in each country since everybody can play it. However, there are particular sorts of apps that will only appeal to individuals in an explicit area. With these sorts of apps, don’t think: “I am focusing on users all over the world”. “All over the world” equates to having no focus and as opposed to creating specific features and content that will without a doubt appeal to specific individuals, you wind up appealing to nobody since you endeavor to make content expecting to satisfy everybody.

Polished design

Poor and scrappy design show users that not much effort has been put into the app.

A good app UI is straightforward, simple to utilize and does not have components that don’t add value to the app. An excessive number of pointless features will give users a hard time trying to figure out the app. Developers must consider the primary content that clients will think about and how the app will look on various devices and platforms, to create a logical user’s path that is easy to follow. It’s imperative that somebody must test the utilization path of the app.

Aside from graphics, the design of an app also incorporates the audio effects and animations of the app. Audio cues are inconceivably imperative.

The sound or animations additionally add an emotional appeal to the app. For instance, with the game “The End Of The World”, a narrating diversion type with lovely visuals and inventive plot, the sound of the clock ticking makes it substantially more nostalgic to clients and adds significantly more emotions to the game, making it a piece of art.

The app is fast to respond and stable

Individuals are getting less and less patient nowadays. The speed of everything is getting faster; hence, individuals who are used to it won’t have much tolerance to wait for your app to respond.

Imagine that you’re the developer of a photo editor app. Your user just spent a good 15 minutes trying to find the perfect edit for her picture. Just as your user is about to save her creation, your app crashes. All that time and effort gone down the drain. Will your user use your app again? Probably not.

All good apps have quick reaction times and individuals just need a couple of moments to do what they intend to do. An extraordinary app doesn’t crash regularly and isn’t slow.

It’s exceedingly imperative that somebody needs to test the apps and place themselves in client’s shoes so designers can enhance the app before it is discharged in app stores.

There are 3 guidelines of app configuration, as indicated by Yahoo’s Marissa Mayer: The Two Tap Rule, the 5-Point Rule, The 98% Rule. As per Marissa, the Two Tap Rule is straightforward: “When you’re in the app, is it two taps to would anything you like to do? Assuming no, opportunity to upgrade the app”. The Yahoo Flickr app is an app which has utilized this to incredible impact.

In Conclusion

To make an incredible app is no simple errand. To make a genuinely decent app requires a touch of reasoning, but to make an incredible item always requires a lot of effort.

An incredible app is based on a remarkable idea, a great understanding users and and their practices, brain research, and propensities, has great speed, reaction time and lastly, an instinctive UI.

Advertising might be the power that builds your app visibility and opens it to potential clients. However, ultimately it’s the true value that you app brings to its users that helps it flourish and retain its user base.

Mobile Apps

What is The Difference Between Mobile Apps and Web Apps?

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There is a typical confusion that local versatile applications and web applications are similar — however, the two are inherently different. The user experience differs significantly, and so is their development process and method of deployment, so it’s crucial not to get the two mixed up.

Firstly, one has to recognize the differences between web applications and sites. Basically, a web application is a site that is structured smoothly and adapts to the smartphone screen. There are a wide range of kinds of sites out there, some are static and rarely updated, while others are engaging and respond dynamically to user interactions. Web applications specifically, bear similar functions of downloadable applications, merely through your mobile browser.

However, what are the differences between a mobile application and a web application?

Mobile applications versus web applications

Local mobile applications are developed for a specific medium, e.g. iOS for the Apple iPhone or Android for a Samsung gadget. They are downloaded and introduced by means of an app store and are able to access the information on the system, such as your GPS and gallery. Mobile apps are live and are native on the gadget itself. Snapchat, Instagram, Google Maps and Facebook Messenger are some of the ‘household’ names of mainstream mobile apps.

Web applications, on the other hand, are accessed via an internet browser and will adjust to whichever gadget you’re seeing them on. They are not native to a specific system, and won’t have to be downloaded or installed. Because of the high level of user interaction, they appear and work in a capacity similar to mobile application – which is where confusion arises.

Consider the Yelp mobile application versus the web application. In the event that you introduce the Yelp application on your smartphone and, access by means of the program on your telephone, you’ll see that the web application has been made to closely resemble the mobile application: it turns your program bar red, and when you look down, secures the pursuit bar.  While the designs bear resemblance and employ similar textual styles and palettes, these are still essentially two distinct products.

Web apps require active internet connectivity, but mobile applications may work offline. Mobile apps are often smoother and faster, but require the client to consistently update the app, whereas aeb apps will refresh themselves.

Most importantly, the development process of mobile applications and web applications are very different.

Mobile Apps

Mobile applications are costlier to create than web apps as they are platform-specific. However, that also furthers the capacity of a mobile app in terms of features and functions.

Native mobile apps are built with specific languages and Integrated Development Environments (IDE) based upon the target platform. Apple devices run the iOS native operating framework, hence Apple applications are made with either Objective-C or Swift, and the Xcode IDE. Android applications are written in Java and are usually made using the Android Studio or Eclipse IDE.

Apple and Google also provide their own development tools, interface elements and programming advancement packs (SDK) which developers can use.

Web Apps

Web applications are generally developed with JavaScript, CSS and HTML5. Unlike mobile applications, there is no standard software development kit. In any case, there are existing templates to be used which makes their development faster and easier, with more straightforward features.

Progressive web applications: the best of both?

In light of recent web development trends, dynamic web applications have taken some spotlight for offering the functionalities of both web and mobile applications.

Unlike standard web applications, dynamic web applications can function offline, and are able to load rapidly. This can be mainly credited to modern advancements of the internet browser: the Application Cache feature allows sites to store huge volumes of information offline. This gives progressive web applications some features of mobile apps, such as push notifications, native video and sound capture, and video playback.

However, just like standard web applications, progressive web applications do not require download or installation. As Alex Russell, who invented the term, describes them: PWAs are “responsive, connectivity-independent, app-like, fresh, safe, discoverable, re-engageable, installable, linkable web experiences.”

App development in Singapore is definitely a keyword for business success right now, but the choices on the market may be confusing for many. Here’s a list of the top app developers in Singapore (besides the big names that we will all know) that are worthy of a quick chat with – you never know what type of potential you are capable of unleashing!

Mobile Apps

7 Tick-boxes For Your Business App

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Almost 179 billion portable applications are downloaded for of all shapes and sizes organizations consistently. Except if you live under a stone, you may have considered building an application to direct customers to your interest. Today, the app innovation is driven by shopper needs and propensities. A futuristic vision is foundational to thrive amidst competition, and definitely, not turn into a white elephant.

The accompanying tips will connect with your potential shoppers who are stuck to their cell phones 24 x7 into your business. We will also observe why applications will reign for more years to come.

Statistical surveying Determines the Feasibility of the App

Applications can be profitable, and its benefits can be seen just from the number of applications you have on your cell phone. As business applications develop exponentially, they are a singular stage to promote their brand/item, giving promotions, discounts or codeshare for complimentary gifts. This portable channel offers a vast scope of processes. In any case, for its prosperity, market research and practicality are vital. Many applications are downloaded, and some fail terribly as the consumers undermine its intended utility and pertinence, or the application neglects to differentiate itself. Consequently, a feasibility report before building the application is imperative. Ask yourself – is there a demand for your application? It is safe to say that you are satisfying a fundamental need? Ground level figures will demonstrate if the application is worth or it should be changed to suit buyer inclination.

Improvise and Innovate

On the off chance that an effectively existing application satisfies the need, for what reason would it be a good idea for you to at present make one?

On the off chance that the achievability report uncovers that you can connect a gap and innovate simultaneously, at that point simply go ahead and build the application. It will answer the torment purposes of the customers and they will value it.

Make the App in Two Months

Despite the fact that it is an extensive stretch, don’t postpone further.

How about we put it along these lines applications additionally have a time span of usability or an expiry date. In the event that you have completed an examination and hung tight for 3 months, by, the purchaser propensities may have changed! They are flighty disapproved and will proceed onward to another seller and brand who tends to their torment focuses better. Rapidly dispatch the application to guarantee that the reports are pertinent to the examination.

M-marketing is Gaining Traction

Indeed, it is the trend to market through applications.

In the peak season, your product should go live or onto a global platform. Develop and launch the application a little before that and plan out the marketing timeline. Align them for a more ideal result. Be sure to make use of search engine optimisation.

A Smooth User Experience

Anticipating that a customer should explore the app interface is counter-beneficial.

Most purchasers may have cell phones, however, are not keen enough to utilize them! A simple interface and download are ideal and will be valued by all customers. Nobody will have to guess and spend a long time figuring how to utilize it. Following this train of thought, you can make your application more natural and dynamic.

Don’t Overload Ads and Banners

An avalanche of promotions will impair customer experience.

A key reason for mobile application disappointment is the number of promotions included. A buyer can remove it in the event that he discovers it is disturbing or annoying. This is a very area of oversight and a huge tip!

Application Performance Management (APM)

For what reason is it ready to rule our age?

The current generation of mobiles is designed to incorporate different sorts of applications. The screen size, resolution, and amazing capacity to explore the substance are only a couple of things that will drive the accomplishment of a potential application for m-trade. A solitary gadget stage function admirably. Would it be able to be exchanged to another gadget? That will definitely improve it increasingly adaptable for client encounter. In this way, one applies portable measurements to settle the twofold inconvenience. This is the place APM is valuable for the subjective conduct of the application. The devices for its possibility can be similarly testing as they gather the information, help with checking, giving experiences and after that finally adjust it to the business.

Most mobile applications development are outsourced because of the intensive technical skills required, from design to coding. There are various places to outsource from, from freelancers to big established names, each with their own pros and cons. Here I have found a well-written series that guides through the thought process and areas to look out for in your decision making.

Mobile Apps

Tracing the History of Mobile Apps

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Image result for mobile phone history

As defined by Techopedia:

“A mobile application, most commonly referred to as an app, is a type of application software designed to run on a mobile device, such as a smartphone or tablet computer. Mobile applications frequently serve to provide users with similar services to those accessed on PCs”.

In 2017, mobile applications are part of our life’s essentials. We use them to connect with our friends, pay taxes, arrange food delivery, take photographs of cute dogs, and bunches of other stuff. Studies have shown that we’re investing more energy into using our cell phones than in using PCs. So today, we’ll think about the historical backdrop of mobile applications, attempting to see how they turned into the focal point of our attention in such a brief timeframe.

Believe it or not, in the past, neither App Store nor Play Market existed. The most notable first mobile phone was outfitted with highlights like word clock, adding machine, date-book, and contact book. Speaking of which, do you recollect Snake? The incredible game that made Nokia greatly famous? Around that time  was the zenith of mobile gaming knowledge. In 2002, the first BlackBerry cell phone was released. The gadget had the ability to send wireless emails. This advancement gave a major push to mobile application development.

Some fascinating facts about early mobile telephones:

  • Because of low battery limit, the main telephones had a call term limit of 30 minutes every day. After the call, clients needed to charge their telephones for around 10 hours!
  • Due to network coverage issues, you could only make a call to few individuals and just in your general vicinity.
  • Pioneer telephones had the heaviness of almost 2 pounds. You do not have to be Superman to lift it but carrying around a device as heavy as that required some sort of strength.

Let’s return to mobile applications. Before individuals had mobile telephones empowering them to connect with the Internet by means of cellular connections, they needed to utilize WAP (Wireless Application Protocol). With the assistance of WAP, they could download any apps that their phone’s producer produced. However, it wasn’t as easy as it sounded. The demand for those apps was so intense, WAP could not handle the influx. People had to wait to even download an application.

The huge change

Image result for iphone 4

iPhone 4 — arguably the gadget of the year in 2010

The declaration of the first iPhone was a mammoth jump towards the advancement of mobile apps. Numerous specialists believe that it was the start of new period for the entire mobile industry. In July 2008, everything changed: Apple’s App Store went on the web. In one day, Apple discharged a bundle of apps that you could download on your iPhone. To be increasingly correct, they discharged around 552 apps, with 135 of them being free to download. In only a week, iPhone clients downloaded around ten million apps! “App” turned into an expression of the year in 2010, as per the American Dialect Society.

In case you’re as yet not awed, we have all the more fascinating certainties about mobile apps. Statistics show that 1 of every 5 individuals on the planet has a cell phone.  That is one fifth of the entire populace! Individuals devote around 2 hours a day to their mobile phones. Interestingly, the greater part of that time is spent utilizing mobile applications. Here are more updated statistics:

  • 85% of clients lean toward mobile gadgets to work areas.
  • The normal time spent on mobile gadgets currently surpasses desktop web use.
  • You would now be able to browse 5,000,000 applications accessible on markets
  • The normal cell phone conversion rates are 64% higher in comparison the normal desktop conversion rates.

The Bottom Line

Mobile applications are constantly evolving and upgrading and this phenomenon is unlikely to stop anytime soon. Developers will continue to develop iOS apps. Surprisingly, mobile applications have begun to influence the structure and format of cell phones. The rise of apps with highlights that require continuous scrolling (e.g. newsfeeds) encouraged the appropriation of the new ultra wide display ratio of 18.5:9. Simply, the worldview that have ruled the entire mobile industry for as long as decade has moved. For clients, mobile UX is presently more essential than all of those octacore processors, gigabytes of RAM, and additional camera modules.

Mobile Apps

Android vs iOS: Which Platform to Develop Your App on First?

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Android and iOS represent over 99.6% of the mobile market which implies that organizations thinking of building up a mobile app need to choose which platform is best for their brand.

The perfect approach to an iOS Android app development Singapore is to make both apps in order to achieve the most extensive client base. Be that as it may, this is not always possible due to various reasons such as timeline and budget.

Given such restrictions, some organizations may need to pick one platform to develop first. For some businesses, Android may be the better decision, but for others, it may be iOS. How would you pick the correct platform? We’ve created this article to help you choose whether iOS or Android is the correct platform for your business.


iOS vs Android App Development


  1. Demographics

To begin with, you’ll have to comprehend who your target audience is by examining demographics. iOS clients are usually more youthful and the larger part live in North America and Western Europe. They spend more cash on in-app buys and regularly download business, training, and lifestyle apps from the App Store.

While iOS clients is only a small proportion of the worldwide market, they have higher earnings, and have higher app engagement rates as they spend on average 4 times longer in-app than Android clients. These are key statistic attributes you ought to break down while picking among iOS and Android.

In the event that you’re focusing on a worldwide market, Android gets significantly more app downloads. In Q3 2015, overall downloads on the Google Play Store were 90% higher than the App Store. This ascent may be attributed to the development of economical smartphones in business sectors like India, Indonesia, and Vietnam.


Bottom Line: Android holds the biggest worldwide platform share. That said, this share of the overall industry comes majority from developing nations and lower income zones.


  1. Profitability and Monetization Models

From a revenue stance, it’s apparent which platform beats the other. iOS apps profit. The App Store creates about 80% more income than the Google Play Store. It was discovered that Android apps produce just 24% of the income created by iOS.

Despite the fact that Apple has less clients, the App Store acquires considerably more income, which demonstrates that iOS clients spend more cash on apps than Android clients.

Why is there such a huge gap between the two platforms? Apple is known for giving developers more opportunity to benefit from their apps, particularly with app monetization models. iOS has a higher number of paid apps and in-app buys, whereas Android has a higher volume of advertising-based apps. It is important to choose a model that suits your business targets. This is critical in light of the fact that your monetization model will help in determining which platform will be the best fit for your app.


Bottom Line: Android has a more prominent level of advertisement-based apps while iOS depends primarily on purchases.


  1. Timeline

Another factor you have to consider is the timeline. How quickly would you like to get your app to the market? Remember that extended development time results in greater expense. On average, it takes more time for Android app development contrasted with iOS app development because of longer release cycles and Android gadget fragmentation.

Building an app that is compatible with a wide range of Android gadgets may result in additional time in development. There are  many Android gadgets which have an assortment of screen sizes and OS versions running. Since Apple makes all the hardware and software, there are less gadgets that developers need to develop for.

However, this is not always the case. It relies upon how complex the User Interface and animations are. With each arrival of new Android SDK, it by and large becomes simpler for developers to deal with. You ought to be takes into account that that Android needs somewhat more time to develop. Despite this, iOS takes more time to release so when you gauge your release procedure and when your app should be finished by, iOS typically has a tighter deadline because of the more extended release period. Developers likewise assume a critical job in development timeline  so ensure your developers have the mastery required for your mobile app project.


Bottom Line: It might take a longer time to make your app responsive for Android than iOS since you have more gadgets running on more forms.


  1. Release and Approval

Most developers would agree that Android is more favourable with regards to the release and approval process. For iOS, the release and approval process is normally between 2-3 weeks, and more, if the app is rejected. Android apps ordinarily take a day or two to get approved and updates can be pushed within a few hours.

For Android, it’s somewhat more easy to use in the way that you simply make a certificate, ensure you have the right keys set up for push, and services the app uses. Thereafter, upload the app onto Google Play Store. Once the app gets approved (typically within hours), you may then release the app.


Bottom Line: The Google Play Store submission is more affordable and less strict with regards to publishing.


  1. Cost Of Development

The expense of mobile app development comes down to the scale and complexity of the app; the bigger and increasingly complex a venture is, the more it will cost. There is nothing inborn to iOS or Android development that makes one more costly than the other.

So, in the event that you are intending to cover a substantial number of gadgets and OS forms on Android, apps will require additional time and assets, and in this way bring about greater expenses. If you plan to support an equivalent number of gadgets and OS forms on iOS and Android, the expense of development will be comparative. There is extremely no defined answer to which platform is less expensive to produce for. It truly boils down to the features required.


Bottom Line: The longer it takes to build up an app, the more it will cost.


Settling on a Decision

With iOS getting more income, and Android commanding a large share of the pie, it’s difficult to figure out which platform is the correct decision.

Your choice to work for iOS or Android initially will come down to what works for your business. You should take into consideration:

  • The sort of app you are building
  • Monetization model (paid download, in-app acquiring, and so on.)
  • The market you’re going for (North America, worldwide, and so on.)
  • Client demographics
  • Timeline and budget
Mobile Apps

Facts to Know About Mobile App Development

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Given the different tools for mobile application development in Singapore, it is possible to get into this field if you have interest. If your app eventually succeeds in the market, you could stand to gain a steady flow of income. However, it is extremely rare for every app to be a hit. Here are a few facts that you ought to know about before you venture into this field on a full-time premise.

1. Cost of Developing Apps

The first step is to consider the cost of developing your own app. Know that even a basic app would cost you at least $5,000. If you are sufficiently equipped to deal with the whole app development process yourself, you can spare a great deal of cash, yet despite everything you need to put in a gigantic measure of time to make even the easiest of apps.

If you enlist the help of an app developer, you are charged by the hour, which considerably raises your aggregate development cost. You could do a portion of the fundamental work and afterward find a designer who will help you complete the job. Ideally, search for a local app developer, so you can meet them and help them better understand your needs. The designer ought to be knowledgeable about Android and iOS mobile apps, especially if you intend to develop a cross-platform app.

2. Legal Agreement

After you locate a suitable developer to meet your requirements, draw up a legal agreement to settle payment and other terms that you need. A legal agreement stops conflict about payment before the project begins and reduces the chances of your developer leaving halfway.

Have a legal counselor set up the papers, examine every one of the terms and conditions with your developer and have the paperwork appropriately signed before beginning the project.

3. Setting A Price For Your App

If you are intending to place a price on your app, you could at first charge $0.99, $1.99, or even more, if you deem that users derive more value from your app. You could consider offering a markdown in prices amid occasions and unique events, such as Black Friday.

In the event that you are considering app monetization, you release your app for free or offer a free lite version to garner public opinions at the start.

4. Composing an App Description

The app description plays an important part in drawing potential users. Make sure that you word the description convincingly. If you are uncertain about this step, look into how top mobile app developers portray their apps and do something similar.

5. Test and Submit Your App

The most ideal approach to test your app is to run it on the actual gadgets it is expected to work on.  When you have every one of the bugs eliminated, submit it to the various app stores. The correct method for app submission changes among the app stores. Commonly, you supply the app and data and after that wait for the app stores to verify and accept the app. It is possible for the app to come back with instructions for modification or upgrades it needs before can be accepted.

6. Advancing the App

Make a site for your app, put in the app description, include a couple screen captures and recordings, and remember links to app stores where viewers can download the app.

To tell individuals about your app, submit it to different app audit sites and share it on popular social media channels for example, YouTube and Instagram. Issue an official statement to support press and media inclusion for your app. Offer promotion codes to media staff, so they can experiment with and audit your app. Your primary point ought to be to get however much attention for your app as could reasonably be expected.

If you are fortunate to make it to the “What’s Hot” or “Highlighted Apps” segment, you will begin getting a constant flow of clients for your app. You would then be able to consider other novel approaches to continue pulling in more clients toward your app.

Mobile Apps

iOS and Andriod App Development: Which to Choose?

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Mobile app development for the two iOS and Android may be a good way to catch more clients and leads in this increasingly digitalized world. However, there could be a few obstructions, including lack of time, developers, and assets.

This is when site proprietors confront an Android versus iOS app development predicament. There are many iOS and Android app development companies in Singapore to solve this problem. However, if you had to choose one, this article will focus on two ideas that will enable you to settle on the correct choice: plan of action types and specialized limits ascribed to every stage.

Picking a the right platform

iOS mobile app development is an ideal choice for all new companies who want quick profits, particularly when the client needs to pay to download the app. When iOS app winds up famous among clients and returns benefits to its developers, it sparks an opportunity to begin chipping away at Android mobile application development to widen user outreach. By at that point, the developers would have already identified popular features to be incorporated into the new Android app.

On the other hand, if a plan of action does not involve selling versatile apps, iOS may not be the primary stage to run with. In particular, in the event that you have to build up an enterprise app for your company, Android would be a superior choice on account of its adjustable and easy to-coordinate framework.

Between Android and iOS, the former wins if the primary source of salary originates from web traffic and in-app promotions, while the latter gets more points when a quick investment payback is required.

With respect to membership plan of action and in-app buys, both market pioneers are sufficient. If so, client area and gadgets utilized by them will enable you to characterize a main OS. In this manner, if your clients originate from China, Japan or Mexico, you better begin coding an app for Android. On the off chance that you focus on the US or European markets, iOS would suit your business needs better.

The most effective method to code an app for Android

There is no one-fit-all arrangement while picking technology stack for iOS and Android app development. It to a great extent relies upon the venture objectives. In this manner, if app speed is a focus, you may forfeit complex interface making it simpler.

All in all, how to code an app for Android and what designers do you have to employ for that? Building Android apps requires Java learning. It is generally more common, as opposed to Objective-C or Swift required for iOS, so discovering Java engineers may be less demanding. Nonetheless, if you choose to write mobile apps for Android with Kotlin, another effective programming language, drawing in designers probably won’t be that simple, yet it might be worth the exertion. This programming dialect is completely interoperable with Java and is progressively human-like, making code bugging less demanding.

With Android or Visual Studio toolkits, app development process can be very much upgraded. These incorporated development situations (IDE) quicken code finish, permit performing crash tests, and convey better visual features. Fueled by proficient Android libraries like Retrofit, Eventbus, and ActiveAndroid, the collaboration with API, databases, and correspondence between various app parts will be made all the more effectively.

Android advantages:

  • More extensive client inclusion, particularly outside the US including developing markets (Mexico, China, India, and that’s only the tip of the iceberg).
  • Easier to dispatch with Android guidelines give increasingly like suggestions to follow, as opposed to strict requirements (which is the best fit for a base practical item).
  • Getting your app on Google Play doesn’t take as much time as compared to the App Store.
  • No limitations forced on alpha or beta app dispatch when composing apps for Android.
  • Different hardware integration and customization conceivable outcomes.

Android disadvantages

  • Android app development and testing for the most part take a ton of time because of irregularity of Android versions and extensive pool of gadgets.
  • It’s difficult to focus on all device users at one time and tailor the app to all screen sizes. The main reasonable choice is to get most well known cell phones and have an app suited for them first.
  • New app highlights are just bolstered by fresher OS forms (beginning from 4.4)
  • Composing apps for Android gives you a chance to submit them to two markets, Google Play and Amazon, however it might require greater development endeavors because of API customization.


iOS mobile app development

Like Android, iOS likewise proposes composing code for versatile apps in two languages, Objective-C and Swift. Objective-C is said to be somewhat confusing to learn and allows for mobile application development mistakes, while Swift is all the more amazing with its elite memory and straightforward linguistic structure. All recently discharged featuress and items will in general utilize this dialect, which implies that it will before long supplant its more established choices and make Swift designers become higher in demand.

Despite the fact that Apple sets strict app development requirements, it offsets the difficulty through offering powerful IDE like Xcode. Its updated form currently permits working substantial records, taking care of new refactoring undertakings, envisioning chosen code, and the sky is the limit from there. App Code is another IDE empowering Objective-C designers to exploit a smart code completion and safe refactoring. Among the libraries being suggested for iOS mobile app development, you are probably going to discover Hydra, Realm, and Moya, all of huge help.

iOS advantages

  • In contrast to Android, iOS stage does not have a wide device fragmentation which encourages the development procedure and makes it progressively more stable.
  • iOS clients are more inclined to buy apps and additionally make in-app buys.
  • Because of UI standards given, interface development takes less time and exertion.
  • Demonstrated toolkits to run app development.

iOS disadvantages

  • Apple’s approval requires a long time to obtain; separate approval is required for each new version you launch.
  • With numerous iOS mobile app development limitations, it is hard to alter an app.
  • No probability to discharge a beta app since just fully-functioning apps are accepted
  • Less chances to distinguish the app from the others due to the standardization

Wrapping things up

Building up a versatile app for two stages in the meantime is the correct way to pick, however it requires twofold endeavors since the distinction among android and iOS app development is fairly huge.

In the event that it is not possible, you have to choose what app to construct first. This approach may likewise be valuable since you will get an opportunity to test your app, urge clients to share their criticism, and survey the iteration planning. At the point when done altogether, you can draft an exact arrangement of activity for the app to be propelled on the other stage and avoid any mistakes.